Cross-border trade is moving into a more visible era.
The EU’s temporary €3 customs duty on low-value parcels imported from outside the EU is one example of that wider shift. The European Commission confirmed that the measure applies from 1 July 2026 to low-value parcels, mainly through eCommerce, covering products worth up to €150.
This matters beyond the EU.
For businesses moving goods across borders, the direction of travel is clear: regulators want stronger accountability, better product data and clearer cost visibility.
Low-value trade has grown rapidly. The Guardian reported that imports of small parcels into the EU increased from 1.3 billion in 2022 to 5.9 billion in 2025, with around 90% originating from China. The same report noted concerns around non-compliant online products entering the EU market.
This is not just a retail story. It is a customs story.
For years, parts of cross-border eCommerce were built around speed, low friction and limited visibility. That model is now being challenged. Authorities are asking more questions about what is being shipped, where it comes from, how it is classified, whether duty and VAT are being handled correctly, and whether products meet the required standards.
For brands moving regulated or duty-sensitive products, this creates a clear commercial message.
Cost transparency is no longer optional.
Landed cost planning, customs classification, product data, duty exposure, VAT handling and customer communication are now part of the operating model. If businesses do not understand these issues before goods move, they risk delays, cost surprises and customer friction.
This is highly relevant for vape businesses preparing for Vaping Products Duty.
VPD is not happening in isolation. It sits within a wider regulatory environment where customs and duty visibility are becoming more important. Vape brands need to understand not only the tax position, but the operational pathway behind it.
How are products classified?
How is duty managed?
Where are goods stored?
Who handles customs clearance?
How are stamps applied?
How is the customer or commercial buyer protected from unexpected cost issues?
The takeaway is clear: the next phase of cross-border growth belongs to operators who can prove control.
NG Terminal supports businesses with customs clearance, bonded warehousing, duty-suspended storage and duty-focused logistics support. For vape brands, this means helping build a clearer, more controlled route into the UK market.
Speak to NG Terminal about customs readiness, duty exposure and bonded warehousing.
